About
Welcome to Sonnel
Sonnel is redefining hospitality, transforming venues into thriving destinations for connection, great food, drinks, and entertainment. With a bold vision and strong community focus, we’re raising the bar for hospitality. Rooted in local pride and driven by passion and innovation, Sonnel is dedicated to creating spaces for genuine connection, enriching the community through sensational hospitality experiences.
Our Story
Since 1987, Sonnel Hospitality has been at the heart of Sydney’s hospitality scene, growing from a single pub into a thriving collective of venues, including a brewery.
At Sonnel, we’re committed to the guest experience. We believe hospitality is about creating connections – from our teams to our guests we bring people together to share moments and create lasting memories. Our spaces reflect the diversity of the communities we serve, and our menus celebrate quality produce and local flavours. With iconic venues like the Firehouse Hotel, Crossroads Hotel and Australian Hotel & Brewery, Sonnel Hospitality is proud to set new benchmarks, delivering purposeful and exceptional experiences at every turn.
Our Vision
Our vision is to be the game changing hospitality group that creates the exceptional.
With a community-first mindset, we create enjoyable, welcoming spaces where people come together to connect, celebrate, and feel at home. From our food and beverage offerings to programs that foster entertainment, sport, and community engagement, every detail reflects our dedication to quality and the spirit of the local area.
At our core we care about our community. Driven by a passionate and experienced team, Sonnel is constantly evolving—reshaping venues through growth, innovative programs and thoughtful renovations. We’re proud to highlight the talent, diversity, and energy that defines our communities.
Our mission is clear: to bring sensational hospitality and genuine connection to life.
